Our story

Built by Advisors, for Advisors

The Travel Advisor Network was founded on a simple belief: that travel advisors deserve a professional home that puts their interests first — always.

Our Mission

"To elevate the travel advisor profession by providing the knowledge, community, and connections that help advisors build thriving, sustainable businesses."

The Travel Advisor Network was founded in 2009 by a group of independent travel advisors who were frustrated by the lack of a truly advisor-centric professional community. Most industry organizations were supplier-funded and supplier-focused. We wanted something different.

Today, TAN is the largest independent professional network for travel advisors in the world — with over 4,200 members across 89 countries. We are funded by membership dues and selective partnerships, never by supplier advertising that could compromise our editorial independence.

Everything we do — from our resource library to our preferred partner program — is evaluated through a single lens: does this make our members more successful? If the answer is yes, we do it. If not, we do not.

Our Values

Independence

We are funded by members, not suppliers. Our editorial voice and partner recommendations are never for sale.

Generosity

The best advisors share what they know. We build a culture where knowledge flows freely and rising tides lift all boats.

Excellence

We hold ourselves and our members to the highest professional standards — because our clients deserve nothing less.

Inclusion

Travel is for everyone. Our community welcomes advisors of all backgrounds, specialties, experience levels, and business models.

Our Leadership Team

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Diana Forsythe

Executive Director

Diana has led TAN since 2014, growing membership from 800 to over 4,200 advisors. A former luxury travel advisor herself, she brings 25 years of industry experience to the role.

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Marcus Chen

Director of Education & Programs

Marcus oversees TAN's education curriculum, mentorship program, and annual conference. He holds a master's degree in adult education and has designed training programs for three major travel consortia.

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Sophia Laurent

Director of Partnerships

Sophia manages TAN's preferred partner relationships, ensuring every supplier in the directory meets our rigorous standards for advisor support and commission integrity.

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James Osei

Director of Community & Events

James leads TAN's community programming, events calendar, and member engagement initiatives. He is the driving force behind TAN's annual Summit, which draws 600+ advisors each year.

Join the Network

Over 4,200 travel advisors across 89 countries have made TAN their professional home. We would love to have you.

FAQ

About TAN — questions answered

Common questions about The Travel Advisor Network, our mission, and how we serve the travel advisor community.